How to write the business proposal
“Calyx Communications were contacted when we first
started our European marketing campaign.
With their help we managed to turn a mediocre
technical proposal into a powerful, and successful, response.”
Senior Manager, software solutions company
In working on large bids and tenders one of the most important documents you write is the business proposal. This is a challenge for many organisations, which may have neither the time nor the skills to produce a polished and professional selling document. We can work with you to write an effective business proposal that maximises your chances of winning the bid.
Business proposal writing services
We will agree with you what our role is to be and how it will work. In working on a business proposal we will offer advice on documentation and writing as well as specifically writing proposal material for you. We may help you with:
- Request For Proposal (RFP) or Invitation To Tender (ITT) - We will analyse your prospective client’s document using our own unique techniques, and show you how to respond with a document which meets their explicit and implicit requirements.
- Proposal Document - We will work with your staff to write or edit responses to each section of your proposal or tender, paying special attention to the messages that your prospective client will receive about your organisation. With your input, we will even write sections for you if you wish, or edit and improve your own material.
- Management or Executive Summary - We will help you to write a mature and persuasive management summary that puts across the real benefits of doing business with your organisation.
- Transmittal Letter - We will help you to craft this often-ignored piece of subtle selling.
- Presentations - We will help you to put together your presentations, paying particular attention to the content and messages that you need to put across.
What you get from using our proposal writing services
A completely bespoke service from which you receive practical help from experts in business writing.